"Comfort for the Soul"
Our mission statement is "Comfort for the Soul," and we do that by offering you simple, nutritious and healthy products. You want to be a good pet guardian and our products give you comfort to know that you are giving your pet a healthy meal and treat. We feel the same way because we are pet guardians just like you. In fact, we don't have just dogs and cats, we currently have llamas, ducks, chickens, emus, zonkeys (that's right a cross between a donkey and a zebra), goats, koi and longhorns. When my father started our treat company, he put the following scripture from the Bible on our boxes, and we still display this Proverb today; "A good man is concerned for the welfare of his animals." I don't know many people who could argue with that, and we feel the same way. Knowing we are committed to this verse is "Comfort for the Soul".